When it comes to today’s real estate market in Polk County and across Central Florida, different generations are looking for very different things in the homes they buy—or in the homes they’re ready to sell. Baby Boomers and Gen Z buyers are shaping two major trends that sellers need to understand. Whether you're planning to sell your home fast in Lakeland, hope to secure a cash offer, or you’re searching for beautifully renovated homes in Winter Haven, Auburndale, or Bartow, knowing what today’s buyers want can give you a competitive edge.
In this blog, we break down the key differences between what Baby Boomers value and what Gen Z is searching for, and what it means for homeowners across Polk County.
What Baby Boomers Want in a Home
Baby Boomers—those born between 1946 and 1964—represent one of the largest segments of today’s sellers and buyers. Many are retiring, downsizing, or relocating to quieter, affordable areas like Lakeland, Winter Haven, and Haines City.
Here’s what they prioritize:
1. Low-Maintenance Living
Boomers want homes that are easy to maintain. Features like updated roofs, new HVAC systems, and move-in ready interiors are major selling points. This group prefers avoiding big renovations and is drawn to homes with recent upgrades—something MEGG Homes specializes in with our fully renovated Polk County homes.
2. Single-Story or Accessible Layouts
As mobility becomes a consideration, Baby Boomers often prefer:
- Single-story homes
- Open floor plans
- Wide hallways
- Walk-in showers instead of tubs
If you’re selling a home with these features, you’re already appealing to one of the strongest buyer demographics in Central Florida.
3. Peaceful, Established Neighborhoods
Boomers love quiet, established neighborhoods near golf courses, lakes, medical facilities, and grocery stores. Areas like South Lakeland, North Winter Haven, and Lake Gibson continue to attract this group thanks to convenience, lifestyle, and comfort.
4. Energy Efficiency and Cost Savings
Fixed incomes make Boomers highly interested in:
- Low utility bills
- Updated insulation
- Energy-efficient windows
- Newer appliances
Homes with these upgrades stand out—and often sell faster.
What Gen Z Wants in a Home
Gen Z—those born between 1997 and 2012—is becoming the newest wave of homebuyers in Polk County. Many are first-time buyers drawn to areas like Lakeland, Auburndale, and Plant City because of affordability and growing career opportunities.
The youngest generation has its own set of priorities:
1. Move-In Ready Homes with Modern Design
Gen Z buyers want stylish, renovated homes with:
- New kitchens
- Updated bathrooms
- Neutral color palettes
- Modern fixtures
This generation wants the upgrades already completed, which is why MEGG Homes’ renovated properties appeal strongly to younger buyers.
2. Smart Home Technology
This generation grew up with technology and expects features such as:
- Smart thermostats
- Smart locks
- Security cameras
- High-speed internet accessibility
Homes lacking these may feel outdated to Gen Z buyers.
3. Affordability and Flexibility
Gen Z is cost-conscious and loves homes that offer:
- Multi-use spaces
- Home office areas
- Smaller footprints with thoughtful layouts
- Proximity to jobs, colleges, and walkable amenities
Affordable communities like Lakeland and Winter Haven offer great value, making them hot spots for this group.
4. Sustainable and Eco-Friendly Features
Gen Z is the most eco-aware generation yet. Solar panels, energy-efficient appliances, LED lighting, water-saving fixtures, and environmentally friendly materials are major pluses.
Why Understanding Generational Trends Matters for Polk County Sellers
If you’re thinking about selling your home in Lakeland, Winter Haven, or surrounding areas, tailoring your home’s presentation to your likely buyer can help you sell faster—and for a better price.
For example:
- Homes appealing to Boomers may benefit from highlighting accessibility upgrades, newer systems, and ease of living.
- Homes targeting Gen Z shine when emphasizing renovations, technology, and affordability.
If your home needs repairs before going on the market, MEGG Homes can help by offering a fast cash offer—no repairs, no cleaning, no stress. We buy houses as-is throughout Polk County, including Lakeland, Auburndale, Bartow, and beyond.
Looking for a Renovated Home Instead?
MEGG Homes also offers fully updated, modern homes that appeal to both Baby Boomers and Gen Z buyers. Our renovated homes in Polk County feature:
- High-quality updates
- Modern layouts
- Energy-efficient systems
- Affordable pricing
- Move-in ready convenience
Whether you’re searching for your first home or your forever home, our inventory offers something for every generation.
Sell or Buy With Confidence in Polk County
Generational preferences are shaping the future of real estate—but MEGG Homes is here to make your next move simple, whether you’re selling or buying.
- Need to sell fast in Lakeland or surrounding areas? Get a fair cash offer today.
- Looking for a renovated home in Polk County? Explore move-in ready options with modern updates and affordable pricing.
Visit MEGGHomes.com to learn more.



